When is a popup
not just a popup?

When it can do this

which produces insights like these

creating recommendations based in data like these

so you can to improve your ads, emails, landing, and product pages

and build your business the with less guessing.

jon@formtoro.com

jon@formtoro.com
Shopping for themself.
Interested in Men's Activewear.
Primarily for exercising.
What matters most is comfort.
Looking to purchase in a few days.

People that answered similar:
Have a first purchase AOV of $67.
Convert 28% of the time, typically within 7 days.
They repurchase 15% of the time within 90 days.

Context from just 5 questions.

Integrate with your tech stack

Get setup fast, add integrations to create context with your collected data.

Connect to add your forms, combine with order data, and create on the fly unique coupon codes

Create custom profile fields automatically to map data collected directly to Klaviyo profiles along with emails and phone numbers

All Formtoro events are automatically passed to Google Analytics

Create a signup unit and send your subscribers info along with zero party data directly to attentive for better segmentation

Connect your ad account to understand your subscriptions and audience answers by Campaign, Ad Set, and Ad. Formtoro events are automatically passed back to your Facebook Pixel.

Keep scrolling for the full list

Products

We cover the full suite of zero party data collection tools. From popups to quizzes to post purchase surveys collecting data happens all in one platform.

See our demo store

Popup Forms
Quizzes
Post Purchase Surveys

Training

We've got three courses that are available to you to get you started with zero party data. Once you're signed up we'll reach out and we'll provide you with a link to access them.

Preview of courses

Basic Popup Course
Advanced Popup Course
Advanced Popup Course with Data
Onboarding and Setup Call

Features

Powerful features built in with both the customer and the brand in mind. From testing multiple versions, targeting by event behavior, and syncing all data to your integrated platforms.

See our demo page

Build multi-step popups for data collection
Collect emails, phone numbers, and data
Sync opt-ins and data to Klaviyo for segmentation
Advanced logic mapping
Fully customizable look and feel
Include unique coupon codes for attribution tracking
Advanced targeting including Shopify events
A/B/C testing for popups
Templated targeting
Easy form duplication complete with automatic mapping to Klaviyo

Reporting

Context to go with your data collection. Analyze all data by answer count, revenue, order count, and conversion rate. See your subscription data across form, source, campaign, ad set, or individual ad.

See our demo page

Data reporting by answer count, revenue, order count, and conversion rate
KPI tracking across all major KPIs
Analyze orders by first time, repeat, conversion rate, and AOV all broken down
Break down subscription to conversion rate and other data by source, form, or utm
See full rolling 90 day revenue comparisons
Inventory sell through view
Advanced targeting including Shopify events
A/B/C testing for popups

Integrations

We currently support the following integrations to help you make the most of your data collection.

Shopify
Klaviyo
Beehiiv
ConvertKit
Drip
Listrak
Attentive
Voyage
Zapier
Facebook Ads
Google Ads

30-Day Free Trial

Starts when you turn your first form live.
Select your Annual Revenue Range for pricing.

For stores making less than $2 million USD in annual revenue

Average yearly payback in 12 days